September 1, 2016, Saitama, Japan – Tamron Co., Ltd. (President & CEO: Shiro Ajisaka), a leading manufacturer of optics for diverse applications, announces the launch of the SP 150-600mm F/5-6.3 Di VC USD G2 (Model A022). This second generation “G2” lens builds upon the success of the SP 150-600mm F/5-6.3 Di VC USD (Model A011), which launched in December 2013 and continues to successfully meet photographers’ needs in the ultra-telephotography category. The new G2 version was developed to provide superior optical performance with today’s high resolution DSLRs and to add improvements to several features including speed and accuracy of AF and VC (Vibration Compensation). Also, several new features have been added: FLEX ZOOM LOCK mechanism, Fluorine Coating and optional tele converters. The new lens delivers outstanding performance and a luxurious, upscale appearance, including a metal lens barrel.
August 15, 2016, Saitama, Japan - Tamron Co., Ltd. (President & CEO: Shiro Ajisaka), a leading manufacturer of optics for diverse applications, announces that its SP 85mm F/1.8 Di VC USD (Model F016), world’s first* fast-aperture lens with VC (Vibration Compensation) for full-frame DSLR cameras, has won the EISA Award for European DSLR Lens 2016-2017.
Creating an image concept. This sounds like "professionalism". Like "I know what I'm doing." Like "I have a plan”. Quite "fancy" and - depending who is talking about the photo conception - also elitist.
Olivia Michalski has a soft spot for the little things of everyday life. Above all, she loves to immerse flowers and branches into dreamlike Bokeh worlds with the SP 70-200mm F2.8. In the Tamron blog she writes how her pictures are formed.
Exciting football photos need some experience. No problem for Dierk Kowalke. The professional photographer already shot his first sports photo over 40 years ago. Now he returned with the Tamron SP 150-600 mm F/5-6.3 Di VC USD back into the stadium - and he was delighted with the performance of the zoom objective.